The launch of Danielle Frankel was spurred by Frankel's outlook of the current bridal market and the opportunity for where bridal should stand within the broader fashion retail world. With a clear point of view, the label seeks to develop an advanced range of product that helps elevate the bridal experience. The fabrics, techniques and aesthetics are simple yet intricate in both construction and finishings. At the core of every style there are elements of whimsy and vulnerability, as each piece encapsulates both the bride's story and what lies ahead.

Danielle Frankel is a bridal label proudly based in New York City's Garment District.